One of the most compelling and emotional Microsoft Xbox commercials ever made is climbing its way to viral fame.
But until the video started getting attention online last week, Microsoft had no idea it existed.
It turns out that the ad was created by an aspiring Los Angeles filmmaker named John Wikstrom, Adweek first reported. Wikstrom works in the ad industry as a treatment designer, but he’d never had the chance to actually make a commercial.
So he decided to create and post one on his own time to give his portfolio a boost. Read more…